M Diary #65: Peuterey jackets, sophisticated design and urban look
Peuterey jackets
Peuterey brand was founded in 2002 in Altopascio, not far from the city of Lucca - Italy.
Its name was inspired by one of the most wonderful Mont Blanc’s peaks, and the logo is a graphic representation of it. The three red dots are in fact a metaphor for a place where earth and sky meet, and height and vertical spaces blend within.
The company’s identity is based on solid values, such as honesty, respect and functionality, which are perfectly embodied in its products. Each garment is thought to accompany the wearer in every movement, allowing him to freely express his personality and making him feel comfortable in any context of everyday life.
Peuterey jackets have always been one of the brand’s strengths, as they represent a perfect combination of technology, comfort and design.
They are designed to be resistant and durable, therefore suitable to a dynamic lifestyle.
They are contemporary and versatile, realized with high quality performing materials and a slim fit to embrace one’s silhouette.
The fabrics used are innovative and breathable, and the paddings are wisely shaped and distributed in order to protect and keep warm different parts of the body. All these features, meant to facilitate the movements and emphasize shapes, are the main distinguishing characteristics of Peuterey’s jackets and downs.
The iconic Mirò, Stripes, Hasselblad, Pentax, Regina and Metropolitan are Peuterey’s top-selling items as well as a real must-have.
Visit our shop online to discover all new proposals, and choose the model that suits you best!